Pacci Pristine is a make up and beauty brand providing impeccable beauty products and dedicated to gratifying the beauty and inner confidence in women.
THE GOAL
The goal was to bridge the disconnect between the current visual perception and te dream personality that they wanted the audience to associate with the brand.
Also, the brand wanted to capture new eye balls to it’s new products launch.
KEY DELIVERABLES
- Brand Tagline
- Brand Identity Design
- Packaging Designs
- Visual Expression Setup
- Brand Style Guide
- Brand Visual Assets
PRODUCT PACKAGING DESIGN
We crafted a packaging design that perfectly balances luxury with affordability. Targeted towards women aged 25-50, the design embodies elegance through clean lines, refined typography, and a soft, sophisticated color palette, while maintaining a sense of accessibility.
The result is packaging that speaks to both sophistication and practicality—making luxury attainable for all.
THE RESULT
With a cohesive visual identity and luxurious yet approachable packaging design, the brand saw wide market adoption, increase in revenue and social media engagement. Overall, the project elevated Pacci Pristine’s brand perception, positioning it as a symbol of affordable luxury and enhancing consumer trust and loyalty across all channels.